What we collect, and why.

What we collect

• The URL you submit to the Topic Plan tool. We fetch the page, parse the visible text and metadata, and use it to draft a brand readout you can edit.
• The brand readout you confirm — business description, audience, offerings, voice tone, any rules you add. This is what makes posts sound like you instead of a generic AI.
• Your name + email when you claim the free post or sign in.
• The posts we generate for you and the topic ideas you choose. They live in your dashboard.
• A session cookie so you stay signed in. No tracking cookies, no third-party advertising pixels.

Who else touches it

A small set of vendors handle pieces of the work. Each one only sees the data that piece needs.

• Anthropic — generates the brand readout, topic ideas, and post drafts. The brand details and topic input pass through their API.
• Supabase — stores your account, brand data, and posts.
• Vercel — hosts the site itself.
• Unsplash — supplies the featured image. We send a short visual phrase to find a photo; no account data goes to them.
• Resend (when transactional email is live) — delivers the post-ready notification to your inbox.

We do not sell your data. We do not share it with anyone outside the vendors above.

How long we keep it

As long as your account exists, plus a brief window after closure so we can recover from operational issues. Sessions expire on a rolling basis. Logs that include URLs or generated content are kept for up to 90 days for support and abuse review.

Removing your data

Send a deletion request through our contact form using the address on your account. We will remove the account, brand data, and posts within 14 days and confirm in writing.

Changes

If we change this policy materially we will post the new version here and update the "last updated" date above. Continued use of the product after that constitutes acceptance.

Contact

Questions about anything on this page go through our contact form. We read every one.