Why you need blog writing services for content planning
Did you know that blogging leads to 55 percent more website visitors? In addition, producing content for your blog costs around 62 percent less than traditional marketing; however, it still generates around three times the leads.
It's probably not a surprise to you that blogs are valuable, and that's why you're here. You're wondering, do I need blog writing services? Or, can I just do it myself?
Before you pull out your keyword and word program, keep reading to learn the distinct advantages of hiring content writing services for your company.
Consistent creation of content
Running your business means that you're busy.
You don't always have the time to sit down and craft quality content and ensure that all of your other responsibilities are getting taken care of. It can be easy to let creating blog content take a backseat to other aspects of your work.
By hiring a service for blog content writing you don't have to worry about that. You get a writer that is dedicated to creating quality for you and you can focus on other aspects of your business.
This also means that you don't have to worry about whether or not your content is consistent. Instead of huge gaps between blog posts, you'll be able to choose how often you're posting on your blog and how long the articles are.
A content creation service will ensure that you're getting your content in a timely manner and consistently.
Take advantage of knowledge
What kind of knowledge do you have about blog writing format, SEO, or other factors that play into writing a blog? If your knowledge base is limited or nonexistent, it can be very difficult to create content that will help your business.
While you can do the research to learn the basics, that's going to take time. Hiring SEO blog writing services means that you're hiring a company that has the knowledge to make sure your blog is doing what it's designed to do.
Content writing professionals will understand how to craft titles, blog format, SEO, and all of the other little things that go into making your content stand out.
Save time
Time is a valuable commodity. If you stop to think about the amount of time that goes into creating blog posts, that's a lot of time to take away from your other tasks.
Let's stop to think about this.
The amount of time spent writing a blog post has increased by 65 percent since 2014. Your average blog post will take around three hours and 57 minutes to complete.
However, the length of your blog post and the complexity can change the amount of time it takes to write. If you're creating multiple posts in a week or month, that time is going to quickly add up.
You also have to factor in the following to your time:
Topic creation
Keyword research
Editing
Stock photo search
Posting
Marketing
A content creation service can take several of those responsibilities off your plate. This will allow you to spend that time on other responsibilities.
Topic creation
What topics do you want on your blog? Maybe you have no clue where to start.
Don't worry. Working with a content professional means that they'll work with you to create topics that fit your customer base.
Save money
Remember our statistics at the beginning of this post? Producing content costs 62 percent less than traditional marketing and will generate three times the number of leads.
If you're looking for ways to reduce your marketing costs but increase your leads, focus on your blog.
Still not convinced that just writing blogs will help you find more leads? We have some stats to help convince you.
Around 23 percent of social media posts contain links to blogs.
Around 47 million blog posts are shared per day, and around 94 percent of the time these blogs are shared in order to help someone else.
Blogs are a powerful marketing tool and can help you generate more leads as your customer's research different solutions available.
Get insight into blog reading habits
Did you know that about 43 percent of consumers only skim articles? In addition, 36 percent of the time consumers prefer list-based headlines.
You might not know information like that, and that's okay. When you hire a content writing service you don't need to.
Professional content writers understand how to create content that your customers want to read. They also understand how to format blogs so that individuals who only skim can still get the optimal amount of value out of them.
Better search rankings
Utilizing an SEO content writing service can help improve your search rankings. Make sure that the content writing service you choose utilizes writers who are trained to create SEO-friendly content.
This will help you get found when your customers are looking for answers to questions and solutions.
Protect your brand
Not everyone is a writer, and that's okay. However, if you try to take on writing your own blogs and don't have the skills necessary it can actually damage your brand.
Poor grammar, spelling errors, and misrepresented facts can decrease the trust your customers have in you. Make sure that you protect your brand by utilizing a professional content writer who has the skills needed to write your blogs.
Start working with blog writing services today
Hiring blog writing services for your company has a range of benefits. Not only will they save you time, but they'll also help you generate more leads.
If you're ready to start reaping the benefits of professional blog writing services Bloghands is here for you. Check out our blog writing services plans today and find the right solution for your company.
