How to Get Blog Readers: 7 Effective Tips
This content was contributed by a guest author. The author’s views are entirely his or her own and may not reflect the views of Blog Hands.
Thinking of how to get blog readers? Blogs are one of the perfect ways to market a new brand. However, it is the most challenging time to attract attention. One may even feel like no one is interested in his/her brand, and he/she might be tempted to quit.
Whenever you are starting a blog, and you don’t know how to get blog readers, do not ever think of giving up. As a starter, you always require time to gather readers, but after blogging for some time, you will establish loyal readers who might end up always eager to check everything that you write.
How to Get Blog Readers
1. Capture the interest of ideal blog readers with amazing posts
If you have just started writing blogs, you should write great posts and include the best blog feature images to attract readers. Also, you must ensure that the blog gives answers to what the readers are interested in. Failure to do this will make you have a hard time making people subscribe to your blog.
We recommend performing research that will help you know what the blog readers are interested in. There are a variety of ways of finding engaging blog titles. The most useful one is getting answers in public. Here, you simply need to search the title you choose for your blog and see what questions blog readers like asking.
2. Form high converting opt-in forms
Please note that having an unusual blog name and writing interesting blog posts are not sufficient to force blog readers to stay on a site. Some readers can come, read your blogs, and disappear from your website forever. Research has shown that normally, over seventy percent of the blog readers that visit a site do not go back to that site for the rest of their lives.
This is why it is crucial to capture the attention of readers that come to the site, make them register instead of leaving immediately for good.
Popups are one of the perfect ways of getting subscribers because they do not go unnoticed. To increase conversion and attract more blog readers, we recommend paying attention to opt-in structure.
And if you do not like popups, you can consider different opt-in forms such as slide-ins, floating bars, inline opt-ins, and after post-opt-ins
3. Bribe readers to subscribe
At times, knowing what should the blog be about and ensuring to offer good content alone is not enough. You will need to give people more incentives if you want them to stay. We highly recommend using a lead magnet, which is also called the opt-in inducement. This will provide readers with something in exchange for their email.
4. Form targeted opt-ins
This is a beautiful idea for how to create a blog. Using a similar opt-in form on every page can take you far; however, if you need a reasonable amount of readers, we recommend forming targeted opt-ins that appeal to every reader. The more you use useful opt-ins, the more readers will want to support your blog.
This might seem complicated, but you just have to do it. There is a more straightforward method of doing it, which is by using page-level targeting. This implies forming an opt-in which is related to the content of one page. Bloggers should do this for like 2 or 3 posts. This will increase the number of readers who subscribe to your blog.
There is another suitable method that is highly recommended, and it’s referred to as a content upgrade. This is a lead magnet that is particular to every existing blog. It is implemented by identifying your highest popular blogs in Google Analytics and choosing the blog which should get more traffic.
You can additionally turn your blogs into upgraded content by hiding some sections of the blogs until the readers subscribe.
5. Create a landing page for subscribers
This is the leading one of all existing methods on how to get blog readers. It entails using a landing page. A landing page is a page whose aim is to convince readers to sign up for your mailing list. Usually, the opt-in language explains things like
The advantages of becoming a subscriber.
The kind of posts a subscriber may receive.
The frequency of emails.
Subscribing inducements, for instance, lead magnets.
You do not need to come up with something so detailed, and we recommend keeping it simple and persuasive. Using an inline opt-in will also help a lot.
Once your landing page is ready, connect it from the website’s significant navigating section. Bloggers may additionally send readers to their landing pages by having an opt-in Monster floating bar campaign within the site.
A landing page is additionally the right place for all external blog adverts. For instance, bloggers may:
Connect it to social networking platforms
Redirect people upon writing comments on your post
Drive traffic to a landing page using ads.
6. Utilize visitors’ appearance to gain subscribers
Another great way of how to promote the blog is piggybacking the readers of other blogs. There exist various methods of doing this. One of them is -
Readers’ post: Most blogs welcome readers’ posts to make their blogs calendar full. Go through the reader posting instructions and use them to compose a great article that shows what you are good at.
According to specified requirements, one might be in a position to introduce links in the blogs. Ensure to connect to only the pages that are optimized to receive many signups. Any opt-in landing page or the blog plus content upgrade may bring you more readers compared to connecting to a homepage.
Also, at times, even without adding links in your blog, the writer’s biography alone is a perfect section to introduce some links. We recommend having the call to action requesting readers to subscribe.
7. Making mails shareable
Any mail which you send is capable of increasing your mailing list. But this is only if the content contains essential information. You must also know how to write an interesting blog, which will prompt readers to share it with others who are not in your email list. And when the readers who are not in your email list see your emails and like them, some might also subscribe to your blog.
Sharing interesting blog topics can also be simplified by inserting social media buttons within the email.
Conclusion
That is how to attract people to your blog, irrespective of being a new or conversant blogger. Just like playing mobile casino, once you understand the basics of becoming successful, you will start enjoying some excellent benefits. This includes getting many visits, many signups, and many readers. Write to us if you have an inquiry. We are willing to assist everyone to grow their blog.
Author’s bio: This article on how to gain a famous blogger wrote blog readers, LaBonte. His blog has a significant amount of subscribers and keeps subscribing each day. He believes that bloggers are capable of getting to where he is with the above tips. Besides blogging, he likes traveling and making new friends.